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Five steps from unstructured thoughts to a common plan

Creating a roadmap means making a change journey from unstructured thoughts floating around uncontrollably in employees' heads to formulating and visualising a clear vision and plan that the whole company can rally around. But of course this is easier said than done. In the previous blog post, we looked at three different situations where a roadmap can create great value. In today's blog post, we take a closer look at how AddPro usually helps our clients with this process

1. The first thing we do is to discuss with the client how to define and answer the question. Often people initially think that it is a certain question that needs to be answered, but soon it turns out that it is actually another question that needs to be answered.

2. Once we have identified the question to be solved, we gather information and insights about the question to confirm whether the proposed approach is valid, or whether it needs to be adjusted.

3. At this stage, we have a fairly clear picture of how the question can be answered, and this picture is agreed with the client. After this, we are ready to set the scene, and also the expectations, for those who will participate in the workshop where the main content of the roadmap will be created. Setting the scene means that the participants are clear about how the workshop will work, but more importantly how they can best prepare for the workshop.

4. In a series of workshops, we work together with the business on the question to be answered from different perspectives. The process uses the information and insights gathered in advance, as well as the material prepared by the participants, to get as complete a picture as possible of the question we want to answer. During the workshops, we carry out well thought-out exercises, making extensive use of visual and digital aids, as our experience tells us that this helps in the creative process.

5. Once the workshops have been completed, AddPro's work of analysis and reflection begins. Here we look at the different elements that tie together the what and why and how, create structure from the answers we have received and identify white spots in the whole. Sometimes the partial results need to be turned over with the client to clarify, complete and ensure that we have consensus that we are on the right track. The material is then compiled into a roadmap, which visually shows the client how to get from their current state to their desired state. When a roadmap is visualised, it becomes much more powerful than if the same information had been set out in a non-visual way, like a bulleted list in Word. The material is also supplemented with more detailed descriptions of each step in the roadmap.

There is great power in coming together in a workshop around a roadmap and then communicating that roadmap in a visual way. Being able to see your whole plan summarised on one page gives you an overview and motivation to get on with it. Another thing that makes a roadmap valuable is that it breaks down what might otherwise be a somewhat diffuse set of goals into concrete and smart objectives. In the next blog post, we'll take a closer look at what a roadmap can lead to and give concrete examples of the value it has created for some of our clients. Want to discuss the value a roadmap can bring to your business? Contact AddPro and we'll set up a meeting.


AddPro has helped a large number of our customers to develop roadmaps for their IT changes. Customers appreciate that we link the whole chain from business goals to concrete IT initiatives. Want to know more about how AddPro can help you create a roadmap for your IT change journey? Contact us at marknad@addpro.se and we'll tell you more!